Do you want to improve your email deliverability rates so that more of your subscribers will receive your email marketing campaigns? According to 2024 data from EmailTooltester, a whopping 16.9% of marketing emails never make it to the recipients’ inboxes. That number comes from their testing of 15 of the top email marketing platforms. In …
Imagine if you could use your website’s 404 error page to increase conversions and boost revenue. Yes, that’s right. A carefully crafted 404 page can turn lost visitors into loyal customers. In this post, we’re going to cover 21 of the best 404 pages we’ve seen. Plus, we’ll explain why they work. Before we dive …
Ever felt like you’re pouring your heart and soul into your website, but visitors just aren’t sticking around? A high bounce rate might be the culprit. In this guide, we’ll break down what bounce rate is and why it matters. We’ll also equip you with actionable strategies to keep visitors engaged and lower that bounce …
As you monitor and analyze your email marketing metrics, you’re probably wondering: What is a good open rate for email, anyway? How do you know if email open rates are great, average, or way below current benchmarks for your industry? Your open rate is one of the most important performance metrics you can track. Click-through …
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