Summary: Email Click-Through Rate (CTR) is the percentage of recipients who clicked on one or more links in your email. It’s calculated by dividing the number of clicks by the number of delivered emails and multiplying by 100. For example, if you sent 1,000 emails and 50 recipients clicked on a link, your CTR would …
What is Email Marketing? Email marketing is sending emails to people who want to hear from you to tell them about your products or services. It can be used to help educate leads who aren’t quite ready to buy, to make specific offers to those who are, and to increase referrals and repeat business from …
Do you want to create an email marketing campaign with a high open rate and click-through rate? Email marketing is vital to any business’s success. For every $1 that a business spends on its email marketing strategy, it gets an average of $36 in return. That means that your email campaigns have a potential ROI …
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