Are you looking for ways to make your email marketing campaigns more effective? As a small business owner, it can be tough to stand out in crowded inboxes. In my 15 years working in email marketing, I’ve found that the best way to improve your email strategy is to examine email marketing examples from successful …
Any time you make a purchase online, request a new password, or create an account, you get an email about it, usually within seconds. These are transactional emails, and they’re essential to running an online business. In this article, I’ll cover the definition of transactional emails and explain how they differ from marketing emails. I’ll …
The welcome email plays a crucial role in email marketing, boasting a staggering 60% email open rate, the highest for any emails you send to your target audience. They also help to boost customer retention by 71%. These are impressive email marketing statistics. So, if you are not writing a perfect welcome email series, now …
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