If you want to stay on top of your eCommerce marketing strategy, you have to plan ahead for all the holidays and celebrations that you can use for promotions. To help, I’ve prepared a handy eCommerce calendar, full of a wide range of holidays and special events. This eCommerce holiday calendar covers the entirety of …
If you’re not upselling to your customers, you’re missing out on a lot of revenue. In Marketing Metrics, the authors say: “The probability of selling to a new prospect is 5-20%. The probability of selling to an existing customer is 60-70%.” Source: Groove And since product recommendations can drive 10-30% of revenue, putting the right upsell …
Are you looking to streamline your online store’s marketing and boost sales? eCommerce marketing automation is the key. This powerful solution lets you create automated processes to target shoppers with personalized offers and messages. Once your workflows are established, they operate independently. Then, you can focus on other important tasks while your automations effortlessly convert …
Imagine if you could use your website’s 404 error page to increase conversions and boost revenue. Yes, that’s right. A carefully crafted 404 page can turn lost visitors into loyal customers. In this post, we’re going to cover 21 of the best 404 pages we’ve seen. Plus, we’ll explain why they work. Before we dive …
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