Category: Content Marketing
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How to Write an Epic Case Study that Wins More Business
Continue reading: How to Write an Epic Case Study that Wins More BusinessAre you wondering if there’s something else you could do to convert visitors into customers? If you’re not writing customer case studies, you’re missing out on a huge opportunity. When you write a case study, you convince potential customers by showing them exactly how you’ve helped other people just like them. In this article, you’ll …
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The Ultimate List of Content Promotion Tools
Continue reading: The Ultimate List of Content Promotion ToolsLooking for tools to help you promote your content? You could have the most high-quality content, but it will do nothing for your business without a content promotion strategy. In this ultimate list, we’ll share 41 content promotion tools (many of which are completely free). Even the most compelling content won’t promote itself. Regardless of …
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6 Simple Steps to Writing High-Converting Headlines
Continue reading: 6 Simple Steps to Writing High-Converting HeadlinesIt’s scary, isn’t it? Only 20% of people who scan your headline will continue reading your content. In fact, this number is likely to decline as the online world continues to become even more saturated and fast-paced. If you want your content marketing campaigns to be successful, then it’s time to start creating headlines that …
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6 Effective Ways to Tailor Your Content to Your Buyer Persona
Continue reading: 6 Effective Ways to Tailor Your Content to Your Buyer PersonaYou’ve created a quality blog and it’s actually attracting visitors and sparking engagement. But what you ultimately want is to convert those visitors into customers – and if that doesn’t happen, then your marketing efforts are going to waste. There could be a million reasons for this, but a likely culprit is one most people never …
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