Do you want to use email remarketing to drive more sales and grow your business? With email remarketing (also known as email retargeting), you can send more relevant and enticing offers and reminders to your leads and customers. How? By using the information you already have about your customers to target them more precisely. A …
TL;DR: Split testing, or A/B testing, lets you compare two versions of your marketing to see which one converts better — so you can stop guessing and start growing. Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. It shows you if your marketing …
If half your audience meets you on a 6‑inch screen, the win is simple, load fast, answer first, and make action obvious. And if you don’t have a mobile SEO strategy for your business, you’re ignoring most of your potential buyers. Plus, Google’s tweaking all of its algorithms—even for mobile search—to reflect this change. That …
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