What Is Lead Generation? Lead generation is the process of attracting and capturing potential customers’ interest in your product or service, with the ultimate goal of turning that interest into paying customers. In the digital world, this usually means collecting contact information like names, email addresses, or phone numbers through forms, popups, or landing pages. …
Did you know that eCommerce personalization is one of the most effective ways to boost sales in your online store? Personalizing your site’s user experience (UX) is a great way to engage your customers and drive more revenue. When each visitor sees relevant messages and offers, they’ll be more likely to click, browse, and buy. …
If you want to stay on top of your eCommerce marketing strategy, you have to plan ahead for all the holidays and celebrations that you can use for promotions. To help, I’ve prepared the Marketing Calendar 2025, full of a wide range of holidays and special events. This eCommerce holiday calendar covers the entirety of …
Do you want more sales this holiday (or ANY day)? Adding a countdown timer popup to your site is a proven way to boost online sales. In this tutorial, we’ll share how to create a countdown popup with OptinMonster. If you have a sales promotion coming up, you simply must add a countdown timer to your …
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