
Imagine logging onto your favorite eCommerce site and being greeted by a friendly, conversational commerce message, welcoming you to the store. You begin browsing. You’re not entirely sure what you want, but Mother’s Day is coming up, and you’ve been trying to find that perfect give for your mom. After a few minutes of searching,…

Do you want to close deals faster and increase your business’s revenue? Then you need to streamline and optimize your sales cycle. Here at OptinMonster, we’ve been moving leads through the sales cycle stages for over a decade. The result? Over 1.2 million users trust our software to turn their website visitors into subscribers and…

Any time you make a purchase online, request a new password, or create an account, you get an email about it, usually within seconds. These are transactional emails, and they’re essential to running an online business. In this article, I’ll cover the definition of transactional emails and explain how they differ from marketing emails. I’ll…

You’ve put time, sweat, money, and maybe a few tears into developing a new product. Now, you need a launch plan that will reach your target audience and drive sales. My product launch checklist covers 14 steps across three stages: pre-launch, launch, and post-launch. The steps work for any business that sells online, whether you’re…

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