Have you read countless articles on SEO best practices but still feel overwhelmed by all the work SEO requires? It turns out that there are over 200 variables to your website that can have an impact on your overall rankings. That’s a lot to keep track of. Especially if you’re also trying to run a …
On January 9, 2007, the entire world changed. That’s the day Apple’s first smartphone hit the market. And in just over a decade, mobile devices have become more efficient, more intuitive, and more common than anyone could have predicted. As smartphone use has risen, marketers have had to adapt their strategy to keep up. Those …
Ever taken a road trip with no plan or goals in mind? Just you, your friends, and the open road. It’s so much fun… but not super-efficient. There’s a huge difference between “moving around” and “moving forward.” The latter requires a concrete plan. This is especially true when it comes to your marketing strategy. That’s why …
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