Author: Jennifer Butler Keeton
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Email Split Testing: How to A/B Test Your Email Campaigns for Killer Results
Continue reading: Email Split Testing: How to A/B Test Your Email Campaigns for Killer ResultsYou’ve built an email list and have started sending out campaigns to promote your brand. But if you haven’t started using email A/B testing, you’re missing a golden opportunity to optimize your campaigns and boost your results. Email A/B testing, also known as split testing, is a powerful strategy that allows you to compare 2 …
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How to Add Google Analytics to WordPress (3 Easy Methods)
Continue reading: How to Add Google Analytics to WordPress (3 Easy Methods)If you want to accurately track the success of your WordPress website, your first step is to learn how to add Google Analytics to WordPress. Google Analytics, currently in version GA4, is a powerful tool for making data-driven decisions that are going to help your eCommerce store or publishing site succeed. If you’ve ever been …
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8 Best WordPress Payment Plugins for 2024 (Compared)
Continue reading: 8 Best WordPress Payment Plugins for 2024 (Compared)You have your WordPress site set up and ready to go. If you plan to offer physical or digital products, memberships, or subscriptions, your next step is to choose a WordPress payment plugin to handle those transactions. You want to choose a payment plugin that is trustworthy, fast, and hassle-free for both you and your …
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How to Get Featured Snippets (& Drive More Traffic to Your Site!)
Continue reading: How to Get Featured Snippets (& Drive More Traffic to Your Site!)Of all the SEO goals you can set for a piece of content, the featured snippet may be the most elusive. You have to create both: With so much competition out there, featured Google snippets can feel like an impossible goal. However, there are plenty of SEO strategies that can improve your chances. In this …
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