TL;DR To build an email list from scratch, you need 4 things: an active website, an opt-in form tool like OptinMonster, an email marketing service like Constant Contact or Brevo, and a freebie lead magnet to entice subscribers. Here’s a super simple 6-step process to building your email list from scratch: 1. Set up your …
Email etiquette is the practice of using email in a clear, respectful, and professional way. It often shapes the first impression you leave on a colleague, client, subscriber, or employer. When written well, email builds trust, improves engagement, and helps you reach your goals. But one poorly written or confusing message can lead to problems …
An email sequence is a series of pre-written, automated emails that are sent to subscribers based on specific triggers. From welcoming new subscribers to recovering abandoned carts, these sequences let you deliver the right message at exactly the right time automatically. But why does this matter? Because timing and relevance are everything in marketing. Email …
CC is everywhere in email, yet many people aren’t sure exactly how it works. This post explains what CC stands for, how to use it, when it’s best to avoid it, how it compares to BCC, and some best practices for getting it right. What Is CC in an Email? CC stands for “carbon copy” …
Save 35% or more
discount already applied to cart