Struggling to turn leads into paying customers? Smart marketers know that conversions are dependent on how well you nurture your leads. Visitors need to be engaged from the moment they join your email list to when you hit them with your sales pitch. Every step of the customer’s journey should be included in your lead ... Continue Reading →
Did you know that 79% of marketing qualified leads never convert? That’s an enormous percentage of qualified leads to just say, “Nah, nevermind.” So, what gives? It comes down to a lack of engagement. Engaged leads convert. But how do you keep leads engaged without spending all of your time babysitting emails? Automated drip email campaigns. ... Continue Reading →
It’s no secret that OptinMonster is the best way to capture emails and build your subscriber base out there. But we also know how important it is for you to understand the ins and outs of lead generation; that goes beyond creating a killer optin and letting it do its thing on your site. In ... Continue Reading →
