If you’re serious about turning website visitors into paying customers, adding them to an email list is not enough.
The real magic happens during the nurturing process – that’s when you build a strong relationship with your prospects. To do this at the highest level possible, you need to be able to send more than just one-time emails.
Ideally, you want to track your subscribers’ entire journey to know where they come from and you want to have in-depth Email & SMS automations based on user behavior.
The more personalized you make your nurturing process, the higher conversions you’ll have.
That’s why we’re excited to announce OptinMonster is now fully Integrated with Bento! 🎉
Bento is a powerful marketing automation platform that offers a ton of high-converting features to help you grow your business through better email marketing, live chat, and advanced automation.
If you’re looking to connect with your audience on a deeper level, increase your email list ROI, retain customers and scale through email marketing… Bento is the right choice.
In fact, whether you’re just starting out, you’re an experienced marketer, or you run a company, Bento has everything you need—all in one package.
What does this mean for you?🤔
You can instantly send the leads you generate through OptinMonster directly to Bento.
And you can leverage Bento’s advanced tools to convert more of the subscribers you get using OptinMonster.
Plus, thanks to Bento’s wide range of integrations, you can connect with other platforms or software to further improve your conversion efforts.
Bento integrates with Zapier, WordPress, Easy Digital Downloads, WooCommerce, Shopify, WebFlow, Stripe, WhatsApp, and many others.
And the best part is, the entirety of Bento’s features are included in ALL of their plans. You don’t have to pay extra to use certain features like other Email Marketing Platforms ask you to do.
Similarly, you can add your entire team at no extra cost.
To add a cherry on top, Bento can be accessed anywhere with their Web, MacOS, WindowOS, iPhone and Android apps.
And if you’re looking for a sense of community, every customer gets added to their private Discord server to connect with fellow customers and get their questions answered.
Here’s what using Bento with OptinMonster can help you achieve:
Reduce Bounce Rates 📉 and Increase Domain Authority 📈
Nobody likes a high bounce rate. It can hurt your sender reputation, making it harder to get your emails in front of your audience.
But with OptinMonster and Bento, you can leave those worries behind.
Bento’s Spam API paired with OptinMonster’s TruLead® Verification keeps all invalid, spam, or dangerous emails away.
Only genuine, high-quality leads make it onto your list. This means fewer bounces, higher open rates, and a better chance of your emails landing in the inbox rather than the dreaded spam folder.
Plus, a cleaner, more engaged list helps boost your domain authority, which can lead to better email deliverability overall. In short, you’re not just building a list—you’re building a stronger foundation for all your email marketing efforts.
Capture Better Leads for Higher Engagement and More Sales 💵
When you gather detailed relevant information from your prospects, you’re setting yourself up for more effective conversations that actually lead to conversions.
With Bento and OptinMonster’s Field Mapping, you can collect valuable data beyond just an email address.
You can create lead generation campaigns using any of the following field types:
- Name
- Phone
- Text
- Text Area
- Number
- Dropdown Select
- Radio Button
- Checkbox
It’s never been easier to ask the right questions and get the insights you need. This means that when you reach out in your nurturing process, you already know what your leads are interested in, allowing you to tailor your messaging and increase your chances of closing the deal.
You can also tailor your messaging based on the medium that resonates best with your audience. With Bento, you can engage with your prospects through:
- Email broadcasts, workflows and automations
- SMS messages (even on WhatsApp)
- Live Chat
- Social Media Channels like Facebook and X
The result? A more personalized approach to your sales conversations. You get only the highest quality of leads on your email list, you understand what they’re interested in, and you can talk with them on the platform they feel most comfortable with.
This will inevitably lead to higher engagement and more conversions.
How to Use Bento with OptinMonster 🔎
The process of sending leads to Bento is quite simple. You just need to follow these steps:
Step 1: Get your Bento Keys
Before you start, you’ll need the Bento Publishable Key, Secret Key, and Site Key. You can generate and copy the keys from your Bento account using this link here.
Step 2: Navigate to Bento Integration
Go to the Integrations view in the campaign builder, search for Bento, and select it.
Step 3: Enter Bento Account Name and Keys
Enter a Bento Account Name (for your reference only) and your Bento API Key in the appropriate fields, then click the “Connect to Bento” button.
Tip: Choose a unique Bento Account Name to help you identify this specific integration within OptinMonster. If you have multiple Bento integrations, this name will help you distinguish between them.
Step 4: Configure Tags and Event Name (Optional)
Assign any tags you want by typing them in. You can also give an Event Name, which will default to “Branding Name – Campaign Name” if left blank.
Step 5: Save Your Campaign
Once you’ve completed the above steps, save your campaign.
That’s it.
Now that you’re ready to send leads to Bento, let’s take a look at a few OptinMonster campaigns ideas you can implement on your website to generate those high-quality leads.
3 Easy-to-Use OptinMonster Campaign Ideas to Grow Your Bento Email List 📩
Once you’ve chosen Bento as your integration, it’s time to finally grow your email list.
There are many ways to do that with OptinMonster, depending on what type of website you have, what kind of business you’re running, and what products or services you’re selling.
Let’s walk through some of the most popular and high-converting campaign types, to get you set up for success.
For each campaign type, we’ll give you a real-life example.
Exit Intent® Campaign
Shockbyte, a game server provider from Australia, used an Exit-Intent® campaign to show an offer to website visitors that were about to leave the website or close their browser.
It’s a simple optin popup that asks for a single piece of information (an email address) in exchange for a nice discount, making it easier for the visitor to agree.
This simple campaign converts at 13.73%.
As you can see, it all comes down to making a good offer, at the right time, in the right place.
“Through OptinMonster’s exit-intent popups, we have more than doubled our sales conversion rate. Best of all is the compound effect of using OptinMonster over a long period of time—more conversions mean more customers, which means more word of mouth.” – Mitch Smith, Managing Director, Shockbyte.com
2-Step Optin Popup Campaign
Cosmetic Packaging Now, a distributor of laboratory-grade cosmetic packaging containers, implemented a 2-Step Optin popup campaign to show an offer to visitors who’ve either been on the page for at least 7 seconds, have scrolled at least 20% of the page, or were going to leave the website.
It used the Yes/No view to segment the visitors: The “Yes” button takes the visitor to the “Optin” view, and the “No” button closes the campaign.
Even though this is an extra step when compared to showing the Optin view alone, it actually prompts interested visitors to follow through with signing up by employing the Zeigarnik Effect.
The result? This single campaign increased Cosmetic Packaging Now’s list by 753.8%, growing it from just 396 subscribers to 2,985!
You could easily do something similar on your website, and grow your Bento list much faster than your average competitor. Even better, you can add a Phone Number field to your campaign, and then use Bento’s SMS delivery system to send messages to your prospects. Doing this can double your conversions.
“Our conservative calculation puts our return on investment from using OptinMonster at 49,900%!” – Roman Randall, Founder, Summit Digital Marketing
Content Locking Campaign
Casey Stubbs, founder of Trading Strategy Guides, added a Content Locking campaign to one of his most popular blog posts on bitcoin trading.
Content locking denies access to content until the reader completes a specific action, for example providing their email address. Any content below the placement of the campaign will be blurred out, or removed altogether until the reader subscribes.
In just under two months, Casey added almost 7,500 subscribers to his list from this single content locking campaign.
Seems easy, right?
That’s because it actually is. OptinMonster makes it super simple to generate leads and grow your email list, even if you have no marketing or design experience.
Here’s what other businesses have done to grow their email list with OptinMonster:
- How Nick Gray Increased Conversions by up to 1000% With Smart Opt-in Popups
- How PodBike Gets 18.22% More Email Subscribers with GeoTargeting
- How DateID Increased Subscriptions by 175%
Wait!✋Check These New OptinMonster Templates For Easy Lead Generation
We’ve published 3 new OptinMonster campaign templates that you can use to grow your email list. All of them were tested and proven to work by our team, so you can implement them right away with full confidence.
Feature a Video (Fullscreen)
Showcase your video in fullscreen and capture your visitors’ attention instantly. Perfect for product demos, tutorials, or brand stories, the fullscreen format eliminates distractions, making your message clear and impactful.
Feature a Video (Slide-In)
Highlight your video content with a slide-in that appears in the corner of the screen. Ideal for product highlights, customer testimonials, or special announcements, this subtle format engages viewers without disrupting their browsing experience.
Offer a Coupon (Popup)
Boost conversions instantly with a coupon popup. Ideal for promoting seasonal sales, first-time buyer discounts, or limited-time offers, this campaign template drives immediate action.
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Customize these template to match your brand with our easy Drag & Drop Builder, and get full control over the look and feel of your campaigns.