Get Higher Conversions in No Time
with Low-Effort Yes/No Forms

By starting with a low-commitment Yes/No question, you can dramatically boost conversion rates – up to 1000% – resulting in a significant increase in subscribers and customers.

Small Commitments Lead to Bigger Ones

Tap into the Zeigarnik Effect with Yes/No Forms to boost conversions.
This proven psychology principle shows people want to finish what they start.
So, begin with an easy question like “Want to save money?”
Those who click Yes are more likely to complete your offer, as they’ve already committed to doing it simply by answering YES!

Powerful!

Make it easy to say, “Yes!”

No more complex forms presenting your users with tough decisions as soon as they land on your site. Instead, one question is all you need.

  • Ask a simple yes/no question to get a small YES first.
  • Follow up by requesting their name and email to help with what they already agreed to.
  • Last, confirm their great decision and tell them their next steps.

OptinMonster has also helped us grow our email list tremendously. We’re adding over 1,200 new emails to our list each week.

Snack Nation

Emil Shour

Director of Demand Generation, SnackNation

OptinMonster’s improved campaign builder allowed us to create high performing campaigns without needing any design or development help. Before OptinMonster, we collected 200 new leads from our site per month. After, we collected 500 new leads a week, more than doubling our new lead conversion rate. Definitely worth the investment.

Srdjan-Popovic

Srdjan Popovic

Chief Marketing Officer, CrossRope

Email acquisition is essential to our custom photo-to-painting business, and OptinMonster has made it possible to get more leads than ever. Since we started using them, we’ve converted 138% more visitors into leads, and the tools make it easy to implement dozens of different creative across the site.

Joel Kalinowski

Vice President of Marketing, Paint Your Life

Simplify your offers

Yes/No Forms eliminate complicated choices and guide visitors through a simpler decision making process.

  • It’s just two buttons and one choice. No lengthy forms to get in the way.
  • Sparks curiosity before any offers are made.
  • They encourage your visitor to confront the consequences of saying, “No.”

Smart!

Streamline segmentation, too

Don’t wait until after opt-in to learn about your prospects. With a simple question, you can segment your leads from the moment they land on your page.

  • Instantly guide them to the most relevant form or webpage based on their response.
  • Trigger personalized email sequences that speak directly to their interests or profile.
  • Capture higher-quality leads and offer a more tailored experience right from the start.

Start Getting More Leads & Sales Today with OptinMonster!

Create and launch smart capture forms today in minutes. What are you waiting for?

Increase conversions with Yes/No forms

Do Yes/No forms work? Yes! Check out these results from actual OptinMonster customers:

  • ChinaImportal improved their conversion rate from 2% to 20% by including a Yes/No view. That’s an increase of 1000%!
  • InternetSuccessGids grew their email list by 250% with multi-step optins.
  • SnackNation added 1200 new segmented leads every week with a Yes/No form.

Our Customers Love OptinMonster

Join these OptinMonster customers who use Yes/No forms to capture more leads and drive sales.

OptinMonster played a huge role in growing my email list from 0 to 11.3k in my blog’s very first year. Before OptinMonster, I was getting just a few email subscribers/day – now I’m adding over 3,000 subscribers to my list every month. It’s also great for custom page-level affiliate offers to drive sales. I can’t recommend it enough.

adam enfroy headshot

Adam Enfroy

Owner, AdamEnfroy.com

OptinMonster’s robust capabilities have allowed us to circumvent challenges with our custom tech stack, and deploy personalized messaging and optin campaigns at scale. We’ve been very pleased with the results.

Michael Epstein

Chief Marketing Officer , AutoAnything

Using OptinMonster we’ve been able to easily gain subscribers and customers. It’s thrilling to watch the numbers roll in. OptinMonster is a powerful marketing must-have.

Jennifer Roberge

Founder of The Eczema Company


Drive More Conversions With Yes/No Forms

OptinMonster’s Yes/No forms are a game-changer for businesses looking to increase conversions and maximize lead generation. By presenting visitors with a binary choice, these forms engage your audience without overwhelming them. 

This feature simplifies the user experience, making it easier for your audience to say “yes” and take the next step. Whether you aim to grow your email list, boost webinar sign-ups, or drive sales, Yes/No forms provide a low-friction way to guide your visitors toward conversion.

For step-by-step instructions, check out our guide to creating Yes/No forms. Combine the Yes/No feature with our robust display rules to target the right visitors at the right time. For example, use Exit-Intent® technology to capture leads before they leave your site, and show users your most relevant campaigns with Page-Level Targeting

To learn more about how real businesses have succeeded with Yes/No forms, check out these case studies:

Start Getting More
Leads & Sales Today
with OptinMonster!

Popups work, and you can get started for a few bucks a month. What are you waiting for?

Create and launch smart capture forms
today in minutes. What are you waiting for?

In only 7 months, we added more than 95,654 names to our email list using OptinMonster’s Exit Intent™ technology. We strongly recommend it!

Michael Stelzner - Best Lead Generation Tool

Michael Stelzner

Founder Social Media Examiner

I hate popups, so I was hesitant to try one on my site. But the results from OptinMonster exit-intent popup speak for themselves. I doubled my subscription rate immediately without annoying my users. I haven’t had a single complaint. My only regret is that I didn’t start using OptinMonster sooner. I can only imagine how many subscribers I could have added to my email list! If you have a blog, then I highly recommend you start using OptinMonster. I’ve researched them all, and it’s the best in market.

Michael Hyatt - WordPress Lead Generation

Michael Hyatt

New York Times Bestselling Author Platform: Get Noticed in a Noisy World

Exit-intent popups have doubled my email opt-in rate. When done right, you can see an instant 12% lift on driving sales. I highly recommend that you use OptinMonster for growing your email list and sales.

Neil Patel - WordPress Popup Plugin

Neil Patel

Founder QuickSprout