Convert and Monetize Your Website Visitors.

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Over 1 million smart marketers generate millions of leads every month with OptinMonster.

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Monthly visitor sessions optimized to capture leads. We scale with the best.

How Does OptinMonster Work?

OptinMonster generates more subscribers, leads and sales from the traffic you already have. And it doesn’t matter if you need WordPress popups, Shopify popups, or popups for your single page app… OptinMonster works on ANY type of website.

Step 1: Create a Visually Stunning Offer

Choose a pre-built template designed for maximum conversions, or start from scratch with a blank canvas.
Customize all the details with our easy to use drag-and-drop builder – no code needed.

Step 2: Target and Personalize Your Offers
with Behavior Automation

Our powerful targeting and segmentation engine lets you
show your perfect offer to the right people at the exact right time
to skyrocket your website conversions.

Step 3: Test and Adjust in Real Time

Get all the stats you need to improve your lead generation strategy,
then easily split test all your ideas to keep increasing conversions.


Minimal Setup, Impressive Results

OptinMonster is the #1 most powerful conversion optimization toolkit in the world.
Here’s why Smart Marketers and Business owners love OptinMonster, and you will too!

Beautiful Lead Capture Forms

Multiple Form Types

A/B Testing Made Easy

Exit Intent® Technology

Page Level Targeting

Advanced Traffic Redirection

Analytics and Insights

OnSite Retargeting® and Personalization


The OptinMonster Story

Did you know that over 70% of visitors who abandon your website will never return? And most websites capture less than 1 email for every 200 visitors. That’s a lot of time, money and effort going to waste.

Like you, we were searching for a better way to capture email addresses and increase website conversions, but we struggled because the tools weren’t easy to use and were far too expensive.

So we started with a simple goal: to build a powerful technology to capture leads and maximize conversions on our own website.

After a lot of requests from users and other industry experts, we decided to package the product as OptinMonster, a powerful lead generation solution without the high costs.

Since our launch in 2013, we’ve been boosting conversions for thousands of websites, from small independent businesses to Fortune 500 companies. Over a billion people see a website with OptinMonster on it every month. Our customers are seeing huge increases in their subscriber growth and overall sales.

We’re so confident in our product that we even offer a 100% No-Risk 14-Day Money Back Guarantee. If you don’t see results over the next 14 days, then we’ll happily refund 100% of your money.

The thousands of smart marketers and businesses who have chosen
OptinMonster can’t be wrong. What are you waiting for?

Stop wasting your time, money and effort and start turning your existing website traffic into more subscribers, leads and sales today!


Frequently Asked Questions

What is OptinMonster?


OptinMonster is a lead generation and conversion optimization platform that helps you convert website visitors into subscribers and customers using popups, floating bars, and targeted campaigns.

Do I need to have coding skills to use OptinMonster?

Absolutely not. You can create and customize beautiful popups, floating bars, fullscreens, slide ins, and more from our large template library without any coding knowledge. We made it extremely user friendly, so you can build and A/B test high-converting lead-capture forms without hiring a developer.

What’s websites does OptinMonster work with?

OptinMonster can be installed on WordPress, Shopify, Squarespace, Wix, and nearly every website platform on the internet. Plus, we integrate with every major email marketing service so your lead gen never gets locked in to one service. As long as you can add our embed code to your website like you would a Facebook or Google Analytics script, you’ll be fine. With OptinMonster, you can create WordPress popups, Shopify popups, Wix popups, Sqaurespace popups and… you get the idea. It just works.

How much does OptinMonster cost?

An OptinMonster subscription starts as low as $7/month. We offer both monthly and annual plans, along with significant discounts for first-time customers to help you hit the ground running. And if you’re using our WordPress popup plugin, you can even show your campaigns 500 times for FREE! It’s a great way to get started quickly, with no risk.

What integrations are supported?

OptinMonster connects natively with all major email marketing platforms and CRMs, but we also provide powerful workarounds for more niche setups. You can easily bridge any gap using Zapier, Webhooks, or Uncanny Automator, and our robust Public API is available for developers building custom, enterprise-grade connections. No matter your tech stack, we ensure your lead data flows seamlessly.

Start Getting More
Leads & Sales Today
with OptinMonster!

Popups work, and you can get started for a few bucks a month. What are you waiting for?

Create and launch smart capture forms
today in minutes. What are you waiting for?

In only 7 months, we added more than 95,654 names to our email list using OptinMonster’s Exit Intent™ technology. We strongly recommend it!

Michael Stelzner - Best Lead Generation Tool

Michael Stelzner

Founder Social Media Examiner

I hate popups, so I was hesitant to try one on my site. But the results from OptinMonster exit-intent popup speak for themselves. I doubled my subscription rate immediately without annoying my users. I haven’t had a single complaint. My only regret is that I didn’t start using OptinMonster sooner. I can only imagine how many subscribers I could have added to my email list! If you have a blog, then I highly recommend you start using OptinMonster. I’ve researched them all, and it’s the best in market.

Michael Hyatt - WordPress Lead Generation

Michael Hyatt

New York Times Bestselling Author Platform: Get Noticed in a Noisy World

Exit-intent popups have doubled my email opt-in rate. When done right, you can see an instant 12% lift on driving sales. I highly recommend that you use OptinMonster for growing your email list and sales.

Neil Patel - WordPress Popup Plugin

Neil Patel

Founder QuickSprout