How Does OptinMonster Work?

OptinMonster drives huge results, FAST! We're the most powerful customer acquisition and lead generation software for marketers.
All it takes is 3 simple steps to unleash your conversion potential...

Step 1: Create a Visually Stunning Offer

Choose a pre-built template designed for maximum conversions,
or start from scratch with a blank canvas. Customize all the details
with our easy to use drag-and-drop builder - no code needed.

OptinMonster Lead Generation and Conversion Optimization Software - Campaign Builder

Step 2: Target and Personalize Your Offers with Behavior Automation

Our powerful targeting and segmentation engine lets you
show your perfect offer to the right people at the exact right time
to maximize your website conversions and ignite your list growth.

OptinMonster Lead Generation and Conversion Optimization Software - Behavioral Automation Engine

Step 3: Test and Adjust in Real Time

Get all the stats you need to improve your lead generation strategy, then easily split test all your ideas to keep increasing conversions.

OptinMonster Lead Generation and Conversion Optimization Software - Analytics Suite

Best-in-Class List Building Solutions

Grow your email list with confidence. Here are the features that make OptinMonster the most powerful conversion optimization and lead generation software in the world!

Beautiful Lead Generation Forms

Beautiful Lead Capture Forms

Our templates are proven to convert. Choose from 75+ pre-made templates and customize for instant growth.

Multiple Campaign Types for Lead Generation

High Converting Form Types

Popups. Floating bars. Fullscreen overlays. Slide-ins. Everything you need to supercharge your conversions.

A/B Testing Made Easy

A/B Testing Made Easy

Eliminate the guess work. Try different headlines, content and layouts to see what converts the best.

Exit Intent Technology

Exit Intent® Technology

Personalize your campaigns based on your visitor's behavior to maximize conversions and sales.

Page Level Targeting

Page Level Targeting

Hyper segment your leads by using our enterprise grade page level targeting and segmentation rules.

Redirect Traffic

Advanced Traffic Redirection

Send traffic to high converting pages on your site. Add a button, customize the action and watch your list grow.

Advanced Analytics and Insights

Analytics and Insights

Get the stats that matter. Compare split tests, learn what pages convert the best and explode your conversions.

OnSite Retargeting and Personalization

OnSite Retargeting® and Personalization

New visitor? Returning visitor? Customer? Maximize website conversions with OnSite Retarging®.

The OptinMonster Story

Did you know that over 70% of visitors who abandon your website will never return? And most websites capture less than 1 email for every 200 visitors. That’s a lot of time, money and effort going to waste.

Like you, we were searching for a better way to grow our email list and increase website conversions, but we struggled because the tools weren’t easy to use and were far too expensive.

So we started with a simple goal: to build a powerful technology to capture leads and maximize conversions on our own website.

After a lot of requests from users and other industry experts, we decided to package the product as OptinMonster, the best lead generation solution to grow your email list, FAST!

Since our launch in 2013, we’ve been skyrocketing conversions for thousands of websites, from small independent businesses to Fortune 500 companies. Over a billion people see a website with OptinMonster on it every month. Our customers are seeing huge increases in their subscriber growth and overall sales.

We’re so confident in your success that we even offer a 100% No-Risk 14-Day Money Back Guarantee. If you don’t see results over the next 14 days, then we’ll happily refund 100% of your money.

The thousands of smart marketers and businesses who have chosen OptinMonster can't be wrong. What are you waiting for?

Choose the best way to grow your email list. Choose the most powerful customer acquisition and lead generation software in the world.

Choose OptinMonster today and watch your growth explode!

Get OptinMonster Now

Your email list growth is waiting!

OptinMonster Customers
See Results Like These...

Added 250,000 Email Subscribers...

"We are all in on OptinMonster. It works seamlessly for us. It has allowed us to dramatically increase our email subscribers."

- Michael Stelzner, Social Media Examiner

Doubled Leads in 30 Days...

"Within the first 30 days of using OptinMonster, our leads doubled! Needless to say, it was a game changer."

- Joe Simonds, Salt Strong

Increased Sales 100%...

"OptinMonster is my absolute favorite tool for digital marketers. Exit Intent® is genius and OptinMonster has helped us double our clickthrough rates."

- Justin Atlan, ClickBank

Delightful Support from Real People

OptinMonster is simple to use, but if you need help, our team is here to serve you. It's why our customers give us industry-leading satisfaction ratings. You can't go wrong choosing OptinMonster.

OptinMonster World Support Map
OptinMonster Support Team

More and more websites choose OptinMonster every day!

Get OptinMonster Now

Your email list growth is waiting!

Frequently Asked Questions and Resources

Do you have a question about OptinMonster? See the list below for our most frequently asked questions. If your question is not listed here, then please contact us.
Who should use OptinMonster?
OptinMonster is the best lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses. If you want to grow your email list, improve your website conversions, and reduce cart abandonment, then you need OptinMonster.

What's required to use OptinMonster?
OptinMonster can be installed on nearly every website platform on the internet, and we integrate with every major email marketing service. The only requirement is that you must have a website where you can add custom JavaScript in the body of your website’s pages.

Do I need to have coding skills to use OptinMonster?
Absolutely not. You can create and customize beautiful lead capture forms from our large template library without any coding knowledge. We made it extremely user friendly, so you can build and A/B test high-converting lead-capture forms without hiring a developer.

Can I use OptinMonster on my client websites?
Yes, you can most definitely use OptinMonster on your client websites. You can signup for our Growth Plan to get additional features such as Account Management, Sub-Accounts, Custom Branding, and everything you need to deliver a top-notch experience for your clients.

Do you offer Enterprise Plans?
Yes, we do have offer an all-inclusive Enterprise plans that comes with VIP support and onboarding. If you have a large website with a lot of pageviews and custom integration requirements, then you can get in touch with our sales team.

Get OptinMonster Now

Your email list growth is waiting!

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