How to Use OptinMonster’s Geo-Location Addon for Advanced Lead Targeting

Looking to display specific optins based on the geographic location of your visitors? Follow this guide to get started geo-targeting your OptinMonster optins!

REQUIREMENTS: Be sure you’ve purchased the Geo-Location Addon for your OptinMonster account before proceeding with this guide.

  1. Review the Page Targeting Guide
  2. Display Rules
  3. Who should see the campaign?
  4. Configure Visitors from a specific physical location

Step 1 – Review the Page Targeting Guide

If you haven’t already, you’ll find it helpful to first review our page targeting guide. Once you’re ready, let’s jump in and begin enabling referral detection for an optin!

Step 2 – Display Rules

Select an optin in your account to edit, which will open the optin builder. Select the Display Rules tab.

You can edit the display rules for your optin by first selecting the Display Rules menu item in the optin builder.

You’ll then see the Display Rules panel which appears similar to the following.

Display Rules Screen

Step 3 – Who should see the campaign?

In the Display Rules panel, scroll down to the Who should see the campaign? section and you’ll see the Visitors from a specific physical location option. Select this panel to expand its view.

Next, select the toggle to Activate the Geo-Location rule for your optin to begin configuring the physical location you want to target or exclude for your optin.

Expand the "Visitors from a specific physical location" section to configure your geo-location targeting.

Step 4 – Configure Visitors from a specific physical location

You are now ready to configure your Geo-Location rule.

Target or Exclude Physical Location

You’ll see a dropdown option which you can choose either “is” or “is not” from to determine whether your optin is targeted to or excluded from the physical location specified.

Select is or is not from the dropdown option to target or exclude a physical location.

Validate Physical Location

Next, type the name of the location you wish to target and select the Validate button.

Enter the name of the location you want to target or exclude, then select the Validate button.

A popup modal will appear on the screen providing possible matches to the name of the location you entered. Choose the correct location and select the Done button.

Choose the location from the modal and select the Done button.

Save the changes to your optin, and that’s it, you’ve successfully geo-targeted your optin using OptinMonster’s Geo-Location technology!


FAQs

Q: Why would I use OptinMonster’s Geo-Location feature?

A: Geo-Location allows you to personalize your campaigns based on your visitor’s location. Highly targeted campaigns yield higher conversions over non-targeted, general campaigns.

You can also check out some of our guides for more tips on increasing lead generation.


Q: How can I upgrade my plan to use Geo-Location?

A: Learn how to purchase the Geo-Location Addon to get started geo-targeting your optins!