Improving Your SEO to Generate More Leads

Some “experts” would have you believe that search engine optimization (SEO) is a complicated concept that requires years to master. They’re wrong. The fundamentals of SEO are simple and easy to understand — even for beginners. SEO is a marketing tool to help entrepreneurs and business owners accomplish a number of goals: Increase traffic to ... Continue Reading →

How to Optimize Mobile Pages to Drive Leads

Mobile Websites Optimizing for mobile used to be optional, but a user-friendly mobile website is now critical to your lead generation and conversion rates. Your audience is checking their email, buying products and reading blogs — all on their mobile devices. Over 50% of visitors will abandon your website if it takes more than 3 seconds ... Continue Reading →

Why Use WordPress For Building Your Marketing Platform?

Why Use WordPress For Building Your Marketing Platform? With the rise of inbound marketing and email marketing, a company website is an essential part of doing business online. WordPress may have started as a blogging platform, but it’s become much more. It’s evolved into an easy-to-use and popular content management system that allows business owners ... Continue Reading →