OptinMonster offers seamless integration with MailChimp email marketing service. Connecting OptinMonster to your MailChimp email list is very easy. Follow our step by step guide on how to connect OptinMonster with your MailChimp account.
- Integrations Tab
- Log into Your MailChimp Account
- Enter the API Key
- Select a List
- Configure Lead Options (optional)
Step 1 – Integrations Tab
In the optin builder, select the Integrations tab to view the Integrations panel.
If this is your first time connecting an integration to your optin you’ll see a “New Integration” item in the Integrations panel of the builder. Select that to begin configuring your integration.
Next, select MailChimp from the Email Provider dropdown.
Step 2 – Log into Your MailChimp Account
To obtain your MailChimp API credentials, log into your MailChimp dashboard and navigate to your Account page from the dropdown menu next to your avatar and name.
On the Account page, you will need to select the API Keys link under the Extras drop down menu.
Scroll down the page, and copy the specific API Key you wish to use. You may wish to Create A Key if none are listed or you wish to use a new one.
Step 3 – Enter the API Key
In the optin builder, paste your API Key into the corresponding field. Don’t forget to add a unique label for easy identification! Then, select the Connect with MailChimp button.
Step 4 – Select a List
OptinMonster will now connect to your MailChimp account and fetch your email lists. Select an email list you want users to subscribe to.
Step 5 – Configure Lead Options (optional)
You’ll also have the option Enable Double Opt-in? for your optin.
That’s all, you have successfully connected OptinMonster to your MailChimp account!
Q: How do I send welcome emails to new leads?
A: MailChimp allows you to send a final welcome email to new leads. In order to send final welcome emails:
- Double Opt-In must be enabled for your optin campaign, AND the Welcome Email option must be enabled in your MailChimp account.
- OR, if you choose not to enable the Welcome Email option or have disabled Double Opt-In for your campaign, you need to setup an automation workflow in MailChimp that sends an email once someone subscribes to your list.
Q: Can I Add MailChimp Groups?
A: Yes! To help provide clarity on implementing MailChimp Groups on your optin, we’ve created a standalone guide for Adding New Leads to your MailChimp Groups here.
A: Yes! You can add a phone field. Check out How to Capture Phone Numbers with OptinMonster here.
A: The bad news is that MailChimp is retiring v2.0 (Legacy) of their integration API, and this affects historically created optins.
The good news is that they announced a more powerful v3.0 of their integration API, and it now works seamlessly with OptinMonster.
In order to make sure that this transition does not affect an optin’s conversions, OptinMonster has created a new MailChimp integration.
The process for creating a new MailChimp integration is exactly like the previous one.
What is the new integration called?
We renamed the old integration to MailChimp (Legacy). The new integration is called MailChimp.
To change from MailChimp (Legacy) to the new MailChimp integration, please visit the Integration tab of the optins using MailChimp (Legacy), then replace your existing MailChimp (Legacy) integration with the one now labeled MailChimp.
It’s not necessary to delete the old integration – you can simply change the existing settings to select MailChimp instead.
Once you select MailChimp, you’ll be asked to add your MailChimp API key again, just like you did when you first connected MailChimp to OptinMonster. You can find your API in MailChimp by clicking your username in the upper right corner, then Account, then Extras>API Keys.
What’s the deadline to make the switch?
Unfortunately MailChimp has not provided a clear answer. The MailChimp team said they will stop supporting the [old, legacy] API on December 31st, 2016, but the API will continue to be operational.
So it could be January of 2017 or December of 2018 — there is not a clear answer.
That’s why the OptinMonster team strongly recommends everyone to switch to the new API before December 31st, 2016.
Q: Why am I receiving a “failed to connect” error when trying to connect MailChimp with OptinMonster?
A: This can happen if the API Key you’re using has has maxed out the number of allowed simultaneous connections.
We recommend creating a new API Key to connect to OptinMonster to resolve this issue. If you’re unable to generate a new API Key for some reason, re-trying every 5 minutes until the connection is accepted should also resolve the issue.
A: With our native integration we do send over the IP Address of your lead. It should go to MailChimp fields:
- ip_signup AND / OR