Rethink your Subject Line

NOTE: This is a guest post by Jens Jakob Andersen. In this guide I will take you behind the scenes of major misunderstandings of what is a good subject line. I will share my best knowledge about newsletter subject lines based on my time handling over 1,000,000 subscribers and having 2-3,000 daily sales from the ... Continue Reading →

Top 20 Most Clickable Email Subject Lines

According to Chadwick Martin Bailey, 64% of people say they open emails based on the subject line alone. Here are 20 styles of subject lines to make sure your emails are read. 1. Minimalist Simple, concise email subjects will get the most favorable response. Users need to be able to quickly decide which emails they ... Continue Reading →

Effective Email Pop Up Implementation Tips for Your Website

What is the difference between a master carpenter and an over-eager do-it-yourselfer? The former creates a top quality product in a shorter time with little waste while the latter takes more time and wastes more resources while producing a lower return on investment. The same principle can be applied to implementing effective email pop ups on ... Continue Reading →

Top Email Marketing Campaign Do’s and Don’ts for Startups

More than 122 billion emails are delivered to inboxes every hour. With the amount of emails flooding in every day, it can be difficult to stand out, especially for a new company. Rather than spending countless hours figuring out how to get your subscriber base informed about the recent news of your startup, review the ... Continue Reading →

7 Ways to Boost your Email Marketing Click Rate

Email marketing is still one of the best ways to get your message in front of potential clients and customers. But some marketers find that their click-through rates hover stubbornly below their industry average – or are even falling. So what are the top ways that marketers boost their click-through rates? And increase their click-through rates ... Continue Reading →