26 Mistakes to Avoid When Writing Your First Ebook

Are you thinking about writing an ebook as a lead magnet for your business? Done right, ebooks can help you attract new customers by giving them really useful information. In this guide, we’ll share the most common ebook mistakes, so you can avoid wasting your time. Why Writing an Ebook Makes Sense As a business ... Continue Reading →

7 Qualitative Research Methods for Understanding Your User

Are you conducting market research? Qualitative research is an important first step in the market research process. In this guide, we’ll share 7 qualitative research methods for understanding your user. Qualitative research is important for gaining a broad understanding of the underlying reasons and motivations behind consumer decisions. We’ll share the qualitative research methods in ... Continue Reading →

50 Smart Ways to Segment Your Email List Like a Pro

Do you want to increase your email open rates, boost your click rates, and decrease your unsubscribe rates? Smart marketers use email list segmentation to drastically improve the effectiveness of their email marketing campaigns. In this guide, we’ll share 50 email list segmentation ideas that the pros use. Did you know that personalized emails deliver ... Continue Reading →

How DigitalMarketer Turned 15% of Abandoning Visitors into Customers

Do you want to increase initial customer acquisition? Once a prospect becomes a customer for the first time, it is much easier to sell additional products and services. In this case study, we’ll show you how DigitalMarketer not only increased initial customer acquisition, but actually converted 15% of abandoning visitors into customers with Onsite Retargeting. ... Continue Reading →